X Brings AI Agents to Encrypted Chats for Commerce and Support

X is bringing AI agents into X Chat’s end-to-end encrypted direct messages, allowing businesses and developers to handle orders, sales inquiries and customer support inside a consumer messaging interface. The move extends agent infrastructure beyond standalone websites and back-office tools, positioning conversations on X as a channel where automated systems can interact with customers and carry out commercial tasks directly.

The company has launched X Chat Agents, enabling businesses to deploy automated assistants in encrypted conversations and connect them with ordering and service workflows. X has not disclosed a launch timetable, pricing structure or adoption figures. The feature also raises a central privacy tradeoff: businesses may need access to message content to complete transactions, sharpening questions over merchant-side decryption, data retention and how customer information is used.