TransUnion Launches Real Estate Fraud-Check App
Real estate professionals face a mix of transaction fraud and personal-safety risks, from confirming property ownership and a prospect’s identity to assessing whether an in-person meeting may be unsafe. TransUnion is seeking to streamline those checks by combining property, identity and risk information in one mobile product, giving agents more context before engaging with prospective clients or scheduling viewings.
TransUnion has launched TruLookup for Real Estate, an app that lets industry professionals conduct property-ownership confirmation, identity verification and personal-safety risk reviews from a single interface. The product also supports prospecting and information searches, broadening its use beyond fraud prevention. The available report did not specify an exact launch date, pricing, adoption figures or quantified reductions in fraud losses.
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