AI-Generated ‘GG EZ’ Goes Viral Despite South Korea Royalty Ban

Generative AI is moving rapidly into mainstream music production, challenging copyright systems built around human authorship. The Korea Music Copyright Association, or KOMCA, takes a strict approach: works involving AI are denied copyright protection and royalty payments. The policy means creators may generate large audiences without access to the traditional licensing income available to conventionally produced songs.

“GG EZ,” created by a Japanese producer using AI tools, has surged across K-pop social media after BTS member Jungkook and other idols joined its dance challenge. Related videos have accumulated 91.6 million views, underscoring the song’s reach despite having no conventional singer. Its popularity highlights a widening gap between AI music’s commercial momentum and South Korea’s framework for copyright recognition and royalties.