Flex Credit Card Co-Founder Kapoor Details Startup Journey

London-based Flex Credit Card is developing a consumer credit product intended to challenge traditional revolving-card models through fixed fees and flexible repayment options. The company’s approach matters as fintech startups seek clearer, more predictable alternatives to interest-heavy borrowing. Chief Executive and co-founder Sawan Kapoor says the idea grew out of a personal financial experience, while his earlier corporate career shaped how he approached product development and company building.

FinTech Futures featured Kapoor in the latest installment of its FinTech Founders video series, published on July 22, 2026. In the interview, he discusses lessons from Flex’s early users, the management of a distributed team, staying resilient under pressure and advice for aspiring founders. The report announced no fundraising, transaction or financial result, and therefore disclosed no monetary amount or valuation.